Posted by Amy Hatfield on January 16, 2014 in Trade Show
A record-setting total of 1,047 retail and distribution buying companies represented by a near-record 3,193 individual dealers, distributors and buyers attended the show, which is good news for the business value of the event. Photo: Shane Indrebo
“We all wait with anticipation as major bow manufacturers…release their newest products at the ATA Show in January each year. This year it’s no different…trust us, there’s plenty to drool over.” – Petersen’s Bowhunting
It’s been dubbed the “big show for the bow,” and that rings true as a rallying cry for the annual ATA Trade Show, but it’s also a million other things.
For starters, it’s like a “second Christmas.” At least that’s what many eager retailers called the event through comments and posts on their shop’s social media accounts. Yet, the 2014 ATA Trade Show, held in Nashville, Tenn., at the newly constructed, downtown Music City Center, remains — first and foremost — a business opportunity for thousands of ATA members.
Jordan Sequillion 